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FAMOUS AMOS Cookies
Famous Amos operates over 60 successful Hot-baked stores in shopping malls and airports in Malaysia. By using the best ingredients and its freshly baked cookies aroma became famous just by word of mouth.
Service
Branding, Print, 3D Characters & TVC
Client
DKSH Holdings (Malaysia) Berhad
Year
2014
Building Characteristic Brand: Developing the unique and specific 3D characters as a brand mascot that separates it from the other players in the market.
Utilizing media channels right from cinema, radio, print, outdoor, digital and social media amongst others to achieve the highest engagement over the entire campaign.
Cookies Story
Visualizes the ideas with storyboards, scripts, and animatics. Writes and composes the first-ever Famous Amos's TVC Song.
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